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Frontline Safety Cookie Policy - Frontline Safety (UK) Ltd



Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site and our provision of goods and services to you.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

The cookies we use are "analytical" cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. You can find more information about the individual cookies we use and the purposes for which we use them in the table below:


Cookie  Name Purpose      More information


 State Cookie

This cookie is essential for our site to allow 
you to use our site in a way that makes your browsing experience more convenient

    More information about  
    Cookies can be found at:


Google Analytics

Identifying Unique Visitors 
Each unique browser that visits a page on our site is provided with a unique ID via the _utma cookie.  Thus, if a person interacted with our website using both Firefox and Internet  Explorer, the Analytics reports in most cases will track this activity under two unique visitors.
Similarly if the same browser were used by two different visitors, but with a separate computer account for each, the activity would be recorded under two unique visitor IDs. 

On the other hand, if the browser happens to be used by two different people sharing the same computer account, in most of the cases one unique ID is recorded, even though two unique individuals accessed the site.


    More information on   
    Google Analytics Cookies 
    can be found here



Google Analytics

Determining Visitor Session
The Google Analytics tracking for ga.js uses two cookies to establish a session. 

If either of these two cookies are absent, further activity by the user initiates the start of a new session.

See the Session article in the Google Analytics Help Center for a detailed definition and a list of scenarios that end a session

    More information on  
    Google Analytics Cookies 
    can be found here


Google Analytics

Tracking Traffic Sources & Navigation 
When visitors reach our site via a search engine result, a direct link, or an ad that links to your page, Google Analytics stores the type of referral information in a cookie.

The parameters in the cookie value string are parsed and sent in the GIF Request (in the utmcc variable). The expiration date for the cookie is set as 6 months into the future. 

This cookie gets updated with each subsequent page view to our site; thus it is used to determine visitor navigation within our site


    More information on  
    Google Analytics Cookies  
    can be found here


Google Analytics

Custom Variables
Google Analytics uses this cookie to track and report on custom variables. 
In a typical use case, this method may be used to segment our website visitors by a custom demographic that they select on our website (income, age range, product preferences).


    More information on  
    Google Analytics Cookies 
    can be found here


You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. 

Except for essential cookies, all cookies will expire after [30 days].